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Alum Connection with Michelle Lee: Generating Brand Power and Professional Identity at Nike, Dior & Other Brands

Wednesday, September 21, 2022
3:00-4:00 PM
Being attuned to what motivates people is a secret power, and Michelle Lee (‘06 Political Science & Economics) leverages it as Nike’s North America Media Manager, NYC. She is excited to virtually meet with LSA students to talk about her strategies for navigating a career in some of the best-known brands in fashion and beauty today including Sephora, Dior, and Louis Vuitton. She will share ideas that can help students overcome imposter syndrome, which is prevalent in corporate marketing environments, and balance the demands of personal and professional life.

About Michelle:
Michelle Lee is a seasoned media expert with experience in developing media and marketing strategy for Nike, as well as brands such as Louis Vuitton, Dior, Hennessy, and Sephora. In her current role, she leads media campaigns for NYC as well as North America-wide campaigns that are rooted in the culture and energy moments of the city. She is also a part of an innovation task force that continues to push and pioneer boundaries for the brand within tech, bringing forth education, inspiration, and newness for Nike NYC. Michelle received her BA in Economics and Political Science from the University of Michigan, and an MS in Global Affairs from New York University. She is based in NYC, and spends her free time exploring the city with her husband and four-year old son Emmitt.

You should attend this session if you are:
-A U-M undergraduate LSA student
-Interested in a career in corporate marketing
-Interested in brand development
-Curious about navigating the work environments at world-renown brands

What you’ll gain by attending:
-Invoke inspiration for building a career in corporate marketing
-Get advice on how to balance work and personal life in the midst of a demanding career
-Gain the support of an LSA alum excited to support you

RSVP NOW to be part of the conversation. The link to join this Alum Connection will be emailed to you after you RSVP.

The LSA Opportunity Hub aims to deliver inclusive and accessible experiences and welcomes all LSA students to participate. This event will be hosted on Zoom (learn more about Zoom accessibility) and can be accessed by phone or computer. Presentation materials may be shared in advance if requested, and live captioning will be provided. To request other accommodations please contact Sairah Husain at or 734-763-4674 so we can make arrangements.
Building: Off Campus Location
Location: Virtual
Event Type: Workshop / Seminar
Tags: Alum Connections, Alumni, Business By Lsa, Career, Economics, Fashion, Marketing, Media
Source: Happening @ Michigan from LSA Opportunity Hub