Thursday, September 10, 2020
3:30-4:30 PM
Creative Storytelling with Veteran Advertiser, Brad Roth
Interested in exploring a possible career in creative brand storytelling, advertising, and content creation? If so, join us for a conversation with Brad Roth, president and partner of Studios at Known, a modern marketing agency that provides brands with consumer intelligence, strategy, media planning and buying, and creative development and production. Drawing from his own unique journey from English ‘90 major to world-class marketer, Brad will answer your questions about opportunities in the marketing and advertising industry, insider tips for establishing a career path as a writer, and how to tell great brand stories that reach a variety of audiences.
More about Brad:
Over his career Brad has worked at MTV and was part of the launch team for Classic Sports Network which was later rebranded to ESPN Classic. Brad is the co-founder of Stun, an award-winning agency and content studio that he led for twenty-years before selling the agency and becoming a founding partner at Known where he is President of the company’s Creative Studio.
You should attend this workshop if you are:
A liberal arts and/or sciences student
Looking for insights and tips on establishing a career as a writer
Interested in pursuing a career in brand storytelling, marketing, or creative advertising
What you’ll gain by attending:
Gain a unique and rare opportunity to connect with an LSA graduate with experience and connections across a number of media outlets
Hear about what a career as writer and advertiser is truly like and determine if it’s a path you want to pursue
Get a better understanding of how your LSA degree prepares you for work in the writing and/or advertising industry
RSVP today to be part of the conversation. By signing up, you will receive an email with details on how to join this virtual workshop the morning of the session.
The LSA Opportunity Hub aims to deliver inclusive and accessible experiences and welcomes all LSA students to participate. If you require accommodations to participate in this event please contact Carla Huhn at Carlavoy@umich.edu or 734.763.4674. so we can make arrangements.
Interested in exploring a possible career in creative brand storytelling, advertising, and content creation? If so, join us for a conversation with Brad Roth, president and partner of Studios at Known, a modern marketing agency that provides brands with consumer intelligence, strategy, media planning and buying, and creative development and production. Drawing from his own unique journey from English ‘90 major to world-class marketer, Brad will answer your questions about opportunities in the marketing and advertising industry, insider tips for establishing a career path as a writer, and how to tell great brand stories that reach a variety of audiences.
More about Brad:
Over his career Brad has worked at MTV and was part of the launch team for Classic Sports Network which was later rebranded to ESPN Classic. Brad is the co-founder of Stun, an award-winning agency and content studio that he led for twenty-years before selling the agency and becoming a founding partner at Known where he is President of the company’s Creative Studio.
You should attend this workshop if you are:
A liberal arts and/or sciences student
Looking for insights and tips on establishing a career as a writer
Interested in pursuing a career in brand storytelling, marketing, or creative advertising
What you’ll gain by attending:
Gain a unique and rare opportunity to connect with an LSA graduate with experience and connections across a number of media outlets
Hear about what a career as writer and advertiser is truly like and determine if it’s a path you want to pursue
Get a better understanding of how your LSA degree prepares you for work in the writing and/or advertising industry
RSVP today to be part of the conversation. By signing up, you will receive an email with details on how to join this virtual workshop the morning of the session.
The LSA Opportunity Hub aims to deliver inclusive and accessible experiences and welcomes all LSA students to participate. If you require accommodations to participate in this event please contact Carla Huhn at Carlavoy@umich.edu or 734.763.4674. so we can make arrangements.
| Website: | |
|---|---|
| Event Type: | Livestream / Virtual |
| Tags: | Alum Connections, Alumni, Creative Advertising, Marketing, Networking, Professional Development, Writing |
| Source: | Happening @ Michigan from LSA Opportunity Hub |
