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Read about this month’s Communication and Media Student Spotlight. Students were asked to share an influential experience they had that connected to their Communication and Media major.
BA Communication and Media; Organizational Studies '22
Hometown: Wheaton, Illinois
Affiliations: Michigan Community Scholars Program, Phi Sigma Pi National Honor Fraternity, Grace Girls' Education, Union Marketing Student Advisory Board
"As part of the Michigan Community Scholars Program, I have learned the importance of media and exposure to help those who are overlooked. Whether it be working with a nonprofit to expand their reach on social media or identifying ways in which a message can be positively spread through a platform, media, and the way we use it is so vital to helping others. As part of MCSP, I was exposed to new organizations the helped minority groups within our community and I saw that these organizations need more exposure on media platforms to spread their message and receive the help and aid they need. Through studying Communications and Media, I have learned how the messages of so many minority groups and organizations can be manipulated in a way that was not originally intended and this leads to misinformation as well as stereotypes. Through MCSP, I have been able to take a look at my privilege and how I can use my education and privilege to amplify the voices of these groups in media and on campus."
Future Plans: This summer, I am working with multiple companies to rebrand their businesses and create new marketing strategies to reach a wider audience. In the future, I hope to implement what I have learned by developing local businesses in low-income neighborhoods in Chicago and helping them innovate their business strategies to reach a wider audience. I plan to assist those who are overlooked in the business industry by using my skills, experiences, and education.