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OS Special Interest Topic: Marketing

Friday, October 24, 2014
12:00 AM
753 Dennison

Mallory Bradford (’09) is in Google's sales office in Chicago. Since starting at Google she has worked in programmatic, display, and affiliate marketing helping independent agencies and large retailers grow their online footprints. In her current role, Mallory helps large financial service and travel advertisers use Google products to efficiently and scalably buy media across the web.

Megan Moore ('07) has had a variety of experiences in consumer insights on both the manufacturer and agency side. She spent 7 years as a Consumer & Market Knowledge Manager at Procter & Gamble across COVERGIRL, Dolce & Gabbana cosmetics, Venus, and Gillette developing foundational consumer understanding and new product launch campaigns. As of this fall, she has moved to the agency side as a Director of Strategy at Noise, helping clients understand millennial social/cultural trends and leverage to drive brand strategy.

Speaker:
Mallory Bradford, Megan Moore